customer stories

Appcues customers achieve more

1,500+ scaling SaaS businesses trust Appcues to help them build better user experiences. See why for yourself.

Helping leading orgs exceed their goals since day one

20%
Increase in user retention
55%
Increase in user activation
112%
Increase in feature adoption
39hrs
Saved each week
Start up
Midsize
Enterprise
Free trial conversion
Onboarding
Adoption
Feature launch
Retention
Support
Finance & accounting
Marketing & advertising
Insurance
Hotels & leisure
SaaS
Healthcare
Real estate
Flows
Surveys
NPS
Pins
Journeys
Analytics
Launchpad
Checklist
Mobile
customer stories

Real customers, real results

Appcues has helped companies big and small transform their business and bring value to their users. See how Appcues helps real teams succeed in the work they do every day.

Company size
Industry
Use cases
Features
How Hotjar a/b tested subtle in-app callouts to drive greater feature adoption
Enterprise
Analytics
Flows
Adoption
How Blip increased activation by 124% and reduced time to value by 9.7X
Enterprise
Martech
Flows
Onboarding
How Feefo quickly opted 30% of users into a new UI redesign
Midsize
Martech
Surveys
Support
How Radancy achieved a 3x boost in UX personalization
Enterprise
HR & workforce
Flows
Feedback
How Printify harnessed data to deliver a 10% uplift in Flow conversion
Midsize
Consumer services
Analytics & insights
Adoption
How Litmus used Appcues to increase feature adoption by 2100%
Midsize
Martech
Flows
Adoption
How LingQ replaced their homemade tooltips and increased lesson open rate by 10%
Startup
Education
Flows
Adoption
How ProfitWell used Appcues to increase first-week retention by 20%
Midsize
Analytics
Flows
Retention
How Zywave increased feature adoption by 80% by A/B testing in-app patterns
Enterprise
Insurance
Surveys
Free trial conversion
How AdRoll serves up personalized recommendations to guide in-the-moment users
Enterprise
Martech
Flows
Adoption
How Text-Em-All transformed their roadmap with 1,000+ customer responses (in just 48 hours)
Midsize
Martech
Flows
Feedback
How AdRoll's growth team onboard and retain over 35,000 users
Enterprise
Martech
Surveys
Onboarding
How Hotjar increased installations by 26% with a personalized approach to onboarding
Enterprise
Analytics
Checklists
Onboarding
How Encamp retained an important customer with 5 minutes and no dev time
Midsize
Professional services
Banners
Retention
How Circa ignited a 370% surge in customer feedback with in-app NPS
Midsize
HR & workforce
NPS
Feedback
How Tactical Arbitrage increased live attendance by 60% using in-app banners
Startup
Professional services
Banners
Adoption
How Accelo scaled customer success and support and increased help guide interaction by 253%
Startup
Professional services
Flows
Support
How PatientSky gathered feedback, announced updates, and reduced support burden by 30%
Midsize
Healthcare
Launchpad
Feedback
How Hotjar drove 300+ beta users with an in-app signup
Enterprise
Analytics
Flows
Feature launch
How Foresyte drove a 15% increase in their onboarding success rate for their mobile app
Startup
Travel & Lifestyle
Mobile
Onboarding
How OneTable accelerated onboarding for their hosts, slashing time by 31%
Startup
Travel & Lifestyle
Flows
Onboarding
How Yotpo drove widespread increases in engagement, adoption, and retention rates
Enterprise
Martech
Flows
Retention
How GetResponse boosted activation and adoption
Midsize
Martech
Flows
Onboarding
How Bynder increased the speed of sales with a self-service product demo
Midsize
Martech
Surveys
Free trial conversion
How AdRoll drove a 60% adoption rate for an underutilized integration
Enterprise
Martech
Flows
Adoption

4.6/5

What customers love most about Appcues

Badge from G2 Crowd - Users Most Likely to Recommend Spring 2022Badge from G2 CrowdBadge from G2 CrowdBadge from G2 Crowd
Great product and easy to use
"It's an intuituve platform, with everything you need to promote your products, we use it for onboarding, new features adoption, NPS, and tooltips and pins that allow our users to better use our software."
Francesc B

9/10

They genuinely care about the success of your business
"Since implementing their solution, we've improved our success rate for onboarding newly registered users by 15%. User engagement has also improved as a result. If you're looking for ways to improve the product adoption journey for your users, I strongly recommend reaching out to the Appcues team to see how they can help."
Stephen E.
Chief Executive Officer

10/10

Appcues super fan!
"Everything! As a UX designer, I love the UI of Appcues and how easy it is to build and test flows, share them with stakeholders, and launch them when ready. The user segmentation and targeting are very specific and that is good for our needs!"
Marcia R.

10/10

Easy to use, A great option without dev intervention
"I enjoy any project I have to create in Appcues. It's easy to use and our team loves it because we're not dependent on our dev team to help us. We can add features that support our customer workflows easily!"
Megan W.
VP of CS

10/10

Powerfully Simple
"We're able to reach our large user base in an instant, we can analyze where our flows have gone and whether they've been effective. Doing this at a basic training level, then product updates means we can deliver a consistent message."
Anonymous

10/10

Great platform super intuitive
"The interface is really clear, love it that you build you experience on top of the url and everything is WYSIWYG."
Michal T.

10/10

Great for Building Walkthrough In-app Guides
"Hubspot had a nice integration where we could tell which customers had gone through certain guides we had set up in AppCues. We also had it connected to Zapier which worked into our other workflows nicely."
Alan S.
PM & Head of Support

9/10

Creating guides/flows has never been simpler
"Creation of guides. Appcues has made creating guides really, really simple. Little to No involvement of developers is the most beneficial aspect. The support team is also really good."
Neha K.
Product Manager

9/10

Automating user onboarding and behavior analytics capture w/o engineering dependence #FTW w/Appcues
"Presenting hyper-targeted content to the right user at the right time w/o engineering dependence is an Appcues superpower. Being about track user behavior at the most granular level in my app w/o engineering is just icing on the productized cake."
Jason S.
Director of Product

10/10

Great product and easy to use
"It's an intuituve platform, with everything you need to promote your products, we use it for onboarding, new features adoption, NPS, and tooltips and pins that allow our users to better use our software."
Francesc B

9/10

They genuinely care about the success of your business
"Since implementing their solution, we've improved our success rate for onboarding newly registered users by 15%. User engagement has also improved as a result. If you're looking for ways to improve the product adoption journey for your users, I strongly recommend reaching out to the Appcues team to see how they can help."
Stephen E.
Chief Executive Officer

10/10

Appcues super fan!
"Everything! As a UX designer, I love the UI of Appcues and how easy it is to build and test flows, share them with stakeholders, and launch them when ready. The user segmentation and targeting are very specific and that is good for our needs!"
Marcia R.

10/10

Powerfully Simple
"We're able to reach our large user base in an instant, we can analyze where our flows have gone and whether they've been effective. Doing this at a basic training level, then product updates means we can deliver a consistent message."
Anonymous

10/10