Hop in the driver’s seat. Get in front of customers with in-app messages and emails that onboard users, get them using your product, and keep them expanding—without waiting on developers.
Struggling to reach users and keep them around? Losing them before they even get started? You’re not alone. SaaS has a retention problem, and it starts on day one.
Appcues cuts through the noise, combining product usage data and robust messaging in a single place to help you create personalized experiences that connect. Activate your users sooner and keep them coming back.
Guide users from signup to ‘aha’ with branded experiences—everything from guides and checklists to resource centers and surveys.
Bring users back to your product with dynamic, behavior-driven emails.
Grab user attention with timely notifications that keep them moving forward.
Track every interaction and send messages based on user actions—no code needed.
Automate multi-channel journeys that reach users at key moments.
See how your individual messages perform, alongside their impact on overall user engagement with easy to follow metrics.
When your user experiences work together—like emails that kick off product tours or in-app surveys that spark follow-ups—you capture attention and inspire action.
In-app experiences, emails, and push notifications—in one place
Customized to match your brand
Tailored journeys that engage automatically
When a message feels like it’s written just for us, we pay attention. Track your users’ every move so you can send the right message at the right moment—without manual list-pulling.
Track every user action—no code needed
Trigger messages based on user activity
Use your data to segment users and accounts
User engagement starts and ends in your app. Get insights into how your messages are performing and the lift they’re giving your key metrics—like activation, retention, and more.
Report on message performance
Track engagement trends over time
Optimize performance with A/B Experiments
Boost your product adoption and user retention with the proven 6-step “value-first” onboarding framework by Andrew Capland, former Head of Growth at Postscript and Wistia.
Mural’s VP of Product Growth walks through their user onboarding process.
Take our 3-minute PLG Maturity Assessment to get hyper-specific recommendations and resources in five key areas of the Product-Led Growth Flywheel.